Coffeez with Joe Shalaby · Podcast summary
The Couple Running OC's Luxury Resale Game | On Que Style | Coffeez Ep. 318
Eddie and Kirsten Prosser run OnQ Style, a luxury resale business in Corona Del Mar that offers authenticated designer fashion and accessories at discounted prices, blending traditional consignment with live social commerce.
Listen on the show ↗Key takeaways
- ⛳Eddie balances business management with daily golf, showing the importance of personal routines in entrepreneurship.2:33
- 👜Hermès Birkin bags require clients to spend $100k-$300k before access, but OnQ Style offers immediate availability.4:06
- 🌍OnQ Style serves clients nationwide and internationally, including jet-setting buyers who fly in for purchases.9:08
- 💸Clients can trade in unused luxury items to reduce cash outlay on new purchases, making luxury more affordable.13:16
- 🤖AI authentication technology is crucial for verifying luxury goods, reducing counterfeit risks significantly.25:16
- 📈OnQ Style turns inventory six times a year, much faster than industry average, indicating strong sales velocity.28:51
Chapters
- 0:00☕ Morning Routines and Introductions
- 4:00👜 Luxury Resale Market Explained
- 15:00💼 Business Origins and Clientele
- 23:00🔍 Authentication and Counterfeit Challenges
- 27:00📊 Economics and Inventory Turnover
- 29:00🔐 Security and Store Setup
- 33:00🎁 Luxury Trends and Value Insights
- 43:00📱 Social Media and Live Commerce Growth
- 53:00🌐 Scaling and Future Vision
The digest
Morning Routines and Partnership Dynamics
Eddie and Kirsten Prosser, founders of OnQ Style, start their days with distinct but complementary routines. Eddie rises early to manage business finances and then spends mornings on the golf course, while Kirsten slowly wakes up, enjoys coffee, works out, and then heads to the store. Their partnership balances well; Kirsten fronts the store and styling, while Eddie handles buying and inventory. Despite working closely all day, they maintain a healthy relationship with date nights and mutual respect.
Keep reading in The Digest
The full 4-minute article, 10 more sections, and every new episode from Coffeez with Joe Shalaby and the creators you follow.
- The Luxury Resale Market: What Sets OnQ Style Apart
- Understanding the Clientele and Market Dynamics
- The Origins: From Styling to Resale
- Authentication Challenges and Technological Solutions
- Business Economics and Inventory Management
- The Role of Social Media and Live Commerce
- The Future: Scaling and Innovation
- Insights on Luxury, Value, and Trends
- Personal Stories and Brand Authenticity
- Conclusion
More from Coffeez with Joe Shalaby
Floyd Mayweather's Romanian Contender | Ronald Gavril | Coffeez with Joe Shalaby Ep. 317
Ronald Gavril, a Romanian boxing champion, discusses his journey from a small farm in Romania to fighting in the MGM Grand, his training regimen, and his aspirations to promote boxing talent from his home country.
The $25K Uber Bet That Became $135 Million
Attorney and COO of Net Capital, Eric Cox, shares his journey from corporate law to democratizing private investments, offering insights into startup funding, legal strategies, and the future of wealth creation.
From Netflix Heartbreak to Building Her Own Brand | Zaina Sesay | Coffeez Ep. 315
Zaina Sesay, a hit star on several Netflix shows, serial entrepreneur, founder, and social media influencer, shares her journey from public heartbreak to building a thriving personal brand and business.
He Won Rings in Three Decades and Nobody Noticed | John Salley | Coffeez Ep. 314
NBA legend John Salley, a four-time NBA champion, discusses his journey from basketball to entrepreneurship, his vegan lifestyle, and his unique perspective on life and success.
Money Habits, Not Money Problems | Kayla Bailey | Coffeez with Joe Shalaby Ep. 312
Kayla Bailey, a financial literacy expert and serial entrepreneur, shares her unique perspective on money, mindset, and making an impact, revealing how personal finance is deeply intertwined with overall life balance.